Exody in the press


Read excerpts of Exody news coverage


Exodys WebSuxess has been enjoying thoroughly positive reviews, both in Internet trade publications and in marketing-oriented trade publications, since its market launch in October 1997!


  • e-commerce magazin (12/00)
      "Considering the amounts spent on e-marketing campaigns - up to 60 percent of the marketing budgets - it is surprising that so little attention has been focused on determining why potential customers abort the order process on their way to the checkout. Exody E-Business Intelligence GmbH offers a software which uncovers the weak spots where customers leave.
      ...
      [ShopSuxess] determines specific conversion rates for each product.
      ...
      Marketing decision makers receive important suggestions from this data...
      Specific recommendations suggest product bundlings or marketing campaigns beyond the focus of predefined product combinations.
      ...
      Especially multimedia agencies and system integrators realize the value for their customers in this shop controlling solution and add it to the e-commerce project at hand."
  • business 2.0 (12/00)
      "Exody’s own software ShopSuxess analyzes data in more than 150 predefined charts and also answers the question about the Return on Investment of individual marketing activities - be it ad banners or affiliate links. ’For the first time, we can precisely measure the financial value of each of our 40 cooperations,’ rejoices Dr. Sina Perin, in charge of the Internet activities of online drugstore beautynet.com."
  • IT-Business (10/00)
      "Analysis programs can determine if a web site or an Internet shop are interesting enough for visitors to return and buy. Tools like WebSuxess4 and ShopSuxess4 help you do just that.
      ...
      ShopSuxess 4 serves to analyze the performance of e-commerce sites. It provides web shop merchants a precise analysis of visitor behavior and most importantly answers the question why surfers leave a page. The program reveals strengths and weaknesses by analyzing who the visitors are, where they have been coming from and especially if they become customers.
      ...
      Questions which products have been selling best and how long customers stay in the shop and which paths they use are answered and illustrated in charts."
  • Internet World (10/00)
      "WebSuxess processing speed of the log file leaves little to be desired.
      ...
      For better clarity, WebSuxess allows customized grouping of web site elements. For example, WebSuxess will combine all accesses to a certain directory into one analysis. Should you use streaming servers such as Real Networks or Netshow, WebSuxess will indicate the exact number of hits. You thus get a quick overview of the strengths and weaknesses on your site. In the comparitive test of five products, no other product matches WebSuxess for the number of features and characteristics. WebSuxess is the only product to receive the mark 'good' for both price/performance ratio and overall rating."
  • Computer Reseller News (09/00)
      "Conceptware cooperates with Exody. The analysis solution ShopSuxess is integrated into the modular e-business application suite Gatebuilder.
      ...
      It is increasingly important for portal owners to target specific market segments. The tool provides statistical marketing data about how portals can best structure and present their product range. The reporting features cover all relevant areas of analysis: Statistics show the performance of the product range, the contents of shopping carts can be traced across time, just like the success of specific online marketing campaigns and customer behavior by type and volume of the orders."
  • c't (04/00)
      "The German analysis tool WebSuxess4 ... conjures up meaningful statistical analyses from raw log file data. Using clear charts, WebSuxess illustrates visitor behavior on the Internet presence and answers such questions as: Which parts of the web site are in keen demand? How long do customers view individual pages? After which pages do the visitors leave the web site?
      ...
      Another asset: the menu item 'ad clicks/search engines' not only offers information about the pages from which visitors were referred to one's own web site, but now also allows grouping ad clicks by servers. Especially interesting are of course those ad clicks that were created by search engines."
  • PC Online (01/00)
      "If 80 percent of the visitors to your web site are from the competition, there's something wrong with your marketing. And WebSuxess tells you."
  • Internet Professionell (11/99)
      "Compact, powerful and in tune with the market - these are the features of WebSuxess. Its user interface also clearly sets the software apart from its competitors. While other products present their results only as HTML pages, WebSuxess integrates a charting and table module."
  • Scope (9/99)
      "WebSuxess provides important information which serves to perfect web sites. The clear user prompting by the help assistant makes sure that no special IT knowledge is necessary to use this practical tool."
  • PC Welt (8/99)
      "Its comprehensive analysis features make WebSuxess a must for commercial web site owners."
  • Web-Design Aktuell (8/99)
      "Highly recommendable program! WebSuxess is very well suited for practical use and pleasantly easy to handle. Because of the online domain recognition feature, data are always up to date. In the same manner, even new search engines and browsers are reliably recognized."
  • Computerwoche (7/99)
      "WebSuxess determines what key words users have previously entered into a search engine: the company name, a product's name or maybe even the name of an employee."
  • PC Professionell (7/99)
      "The local DNS cache yields a significant increase in speed when determining domain names of logged IP addresses."
  • Computer-Tip (7/99)
      "WebSuxess 3.0 is a must-have for everybody who is serious about his homepage! WebSuxess 3.0 provides comprehensive information about homepages. It helps to detect and mend weak points and further strengthens assets. Visitor's desires and interests are easily recognizable. Page filters allow a detailed view of individual pages."
  • Search & Find Newsletter (CH) (5/99)
      "The leading log file analysis tool of any kind is WebSuxess, an extremely user-friendly program that generates detailed, appealingly presented statistics."
  • Handelsblatt (5/99):
      "Experience shows that surfers don't always enter a web site by way of the starting page. Search engines sometimes take them straight to subordinate files, depending on the search terms used. By reconstructing individual search queries, WebSuxess facilitates optimization of the web page structure and interaction with search engines. An agent helps interpret the results and makes suggestions for improvement, if necessary."
  • Web Professionel (3/99):
      "Experienced experts will show you how to analyze your server's log files."
  • LANline (2/99):
      "Meets all the needs of the target group 'marketing and PR'!"
  • Handelsblatt (1/99):
      "Above all, it is the program's ingenious user prompting that sets it apart from other programs."
  • Internet Magazin (9/98):
      "Easy user prompting makes WebSuxess the ideal tool for anyone who wants to measure the success of his or her web site."
  • PC Online (9/98):
      "WebSuxess does not content itself with the usual reports . . . but instead can also deliver abstract views of traffic data. For example, analyses can be grouped by directory contents or in freely definable groups of HTML pages that span directories."
  • CHIP (9/98):
      "Users get an insight into visitor behavior on their own web sites."
  • Computer Reseller News (7/98):
      "Strong orientation to marketing practice: it is possible to group pages, monitor visitor use of search machines or select visitor groups for analysis."
  • Computer Zeitung (7/98):
      "Even marketing directors without IT experience will be able to manage well with the tool after taking a little time to get acquainted with it."
  • Information Week (7/98):
      "WebSuxess finds out which pages are visited most often and which pages attract only the occasional stray visitor."
  • Gateway (7/98):
      "Intelligent filters determine which visitors (or visitor groups) visit which pages."
  • trans aktuell (9/98):
      "WebSuxess lets you analyze visitor behavior on your home page."
  • Computer Reseller News (7/98):
      "The log files are scanned at a high rate of speed."
  • Computerwoche (6/98):
      "Filter and agents help track visitors!"
  • Internet Professionell (5/98):
      "For decision-makers and marketing strategists, who need the most revealing information and graphics available, exemplary statistical representations. Distinguishes itself through ease of use and clear user prompting!"
  • NET investor (4/98):
      "A classic example of a first-class Internet program!"
  • impulse (3/98):
      "One of the hits of the CeBIT 98 trade fair!"
  • GeschäftsWelt (1/98):
      "Remarkable breadth of coverage."
  • IT.Services (1/98):
      "Oriented above all toward those responsible for the areas of marketing and new media, who want to optimize their company's own Internet presence."
  • Direct Marketing (12/97):
      "It is possible to retrace the behavior of surfers on one's own web site."
  • Internet Professionell (2/98):
      "Traffic management made easy!"
  • cogito (12/97):
      "Shows you whether you are reaching your target group or flopping!"
  • Global Online (11/97):
      "Web tool of the month!"
  • Horizont (11/97):
      "Reliable Internet and Intranet monitoring!"
  • Business Online (10/97):
      "The see-thru surfer!"




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